ICP Fit Scorer — JayOh

ICP Fit Scorer

Define your Ideal Customer Profile scoring matrix, then score leads against it in seconds. Stop qualifying by gut — qualify by system.

1 Define ICP
2 Set Weights
4 Results

Define Your ICP

Select the firmographic and technographic attributes that define your ideal customer. Click to select multiple options per category.

Company Size Firmographic

Employee count ranges that fit your ICP

1–10
11–50
51–200
201–500
501–1,000
1,001–5,000
5,001+

Annual Revenue Firmographic

Revenue ranges that signal buying power and fit

< $1M
$1M–$5M
$5M–$20M
$20M–$50M
$50M–$100M
$100M–$500M
$500M+

Industry Firmographic

Industries where you've had the best outcomes

SaaS / Software
FinTech
HealthTech
E-Commerce
Manufacturing
Professional Services
Media / Publishing
Education
Real Estate
Other

Funding Stage Firmographic

Select the funding stages that indicate readiness to buy

Bootstrapped
Seed
Series A
Series B
Series C+
Public

Tech Stack Technographic

Key technologies your ICP typically uses

Pardot
Outreach
Salesloft
Gong
Snowflake
Segment
Looker / Tableau
Intercom
Drift / Qualified

Buyer Persona Firmographic

Titles you typically sell to

CRO
CMO
VP Sales
VP Marketing
Director of Ops
CFO
CEO / Founder

Disqualifiers Knockout

Hard no's — if any of these are true, the lead is auto-disqualified (comma-separated)

Set Weights

Adjust how much each dimension matters to your overall ICP score. Total must equal 100%.

Total Weight

Score a Lead

Enter the lead's attributes and see how they stack up against your ICP.

💡 Tip: Score multiple leads — they'll all appear in your results table for comparison.

Scored Leads

All scored leads ranked by ICP fit. Export to CSV for your CRM or share with your team.

No leads scored yet

Go back to Step 3 and score some leads.

Built by JayOh — Growth Engineering for Revenue Teams