The unfair advantage

We don't start from scratch.
We deploy 2,060 proven plays.

While other firms spend your first 90 days "learning your business," we show up with a library already built and refined across 100+ high-growth engagements. Day one, we're executing.

2,060Documented plays
12GTM categories
100+Engagements refined
8+Years in the field
Playbook

HubSpot CRM Audit Framework

Step-by-step audit covering hygiene, lifecycle stages, automation, and reporting gaps.

RevOpsHubSpot
Template

Full-Funnel Attribution Model

Multi-touch template connecting marketing spend to closed-won revenue.

AnalyticsMarketing Ops
Framework

Lead Scoring & Routing Matrix

Behavioral + demographic scoring with automated routing rules and SLA tracking.

Sales OpsRevOps
Playbook

ABM Campaign Launch Kit

Account selection criteria, channel playbook, personalization templates, measurement.

Demand GenABM
2,060plays on the shelf
and counting
Why it's different

A playbook isn't theory.
It's a fight we've already won.

Every play earned its place because it worked — in a real account, under real pressure — and we wrote down exactly how. Across 100+ engagements we kept what compounded and cut what didn't.

A recommendation
"You should tighten lead routing."
A guess with a nice font. You still have to build it.
A JayOh play
Lead Scoring & Routing Matrix — 14 scoring criteria, 6 routing rules, SLA timer, escalation workflow, HubSpot config, and the report that proves it's working.
Deployed in 9 days. Already refined across dozens of accounts.
Anyone can hand you strategy. We hand you the exact system, and then we run it.
What's inside

Ten years of GTM, indexed and ready to run.

70+
GTM launch playbooks

End-to-end frameworks for campaigns, ABM motions, and demand gen — lead scoring through full-funnel attribution.

1,657
RevOps & CRM builds

1,590 HubSpot plays and 67 Salesforce builds: audits, lifecycle stages, deal configs, comp structures, reporting.

245
Growth & pricing tactics

Funnel-stage tagged and sorted by effort and budget, so the high-leverage ones deploy first.

130
Sales enablement kits

Plays, enablement decks, training flows, and SOPs that compress ramp from months to weeks.

30+
Marketing systems

Dashboard templates, attribution models, KPI sheets, and pipeline analysis you read in days, not quarters.

100+
Benchmarks & AI tactics

Banded performance benchmarks so you know what "good" is — plus a living AI tactics and tools library.

Find yourself on this table

Six numbers tell us which plays you need.

Observed ranges across 100+ engagements at $5M–$50M ARR. Locate your number in each row — the red column is where the plays go first.

Metric
Weak
Acceptable
Strong
Speed-to-lead
> 4 hrs
15–60 min
< 5 min
MQL → SQL
< 12%
12–20%
> 25%
SQL → closed-won
< 15%
15–25%
> 30%
Pipeline coverage
< 2.5x
3–3.5x
> 4x
CRM field completeness
< 60%
75–90%
> 95%
Rep ramp to first deal
> 6 mo
3–5 mo
< 90 days
Run the arithmetic

What one conversion play is worth on your numbers.

Move the sliders to your actuals. Every figure below is computed live — check the math.

Default target reflects the Strong band above — the level we've moved accounts to with the Lead Scoring & Routing Matrix plus Lifecycle Stages Setup.
Added pipeline per year
$10.8M
200 MQL × (25% − 10%) = 30 more SQL/mo → 30 × $30,000 = $900,000 pipeline/mo
Additional SQLs per month30
Additional pipeline per month$900,000
Additional closed-won per month$270,000
Additional closed-won per year$3.24M
From leads you are already paying for. No added spend in this model.
Proof it's real

This isn't a promise. It's a catalog.

A sample of what's already sitting in the vault, waiting for your account.

Filter the sample by tag
Template
Full-Funnel Attribution

Connect every dollar of spend to closed-won revenue.

AnalyticsMarketing Ops
Framework
Lead Scoring & Routing Matrix

Behavioral + demographic scoring with automated routing and SLA tracking.

Sales OpsRevOps
Playbook
HubSpot CRM Audit Framework

Step-by-step audit of hygiene, lifecycle stages, automation, and reporting gaps.

RevOpsHubSpot
Playbook
ABM Campaign Launch Kit

Account selection criteria, channel playbook, personalization templates, measurement.

Demand GenABM
Config
Lifecycle Stages Setup

Define, map, and automate every stage so nothing rots between marketing and sales.

HubSpotRevOps
Model
Sales Comp & Quota Models

Variable comp structures, accelerators, quota models, and payout calculators.

Sales OpsFinance
…and 2,054 more.
The difference

Everyone else is Googling. We're deploying.

Other firms
JayOh
Spend the first 90 days "learning your business"
Show up day one with the plays already built
Hand you a strategy deck and wish you luck
Hand you the config, workflow, and SOP — then run it
Reinvent the wheel on your budget
Deploy what's refined across 100+ accounts
"Here's what you should try"
"Here's the play that already worked. It's running now."
Best practices from a blog post
Battle-tested plays from live revenue systems
Where the plays go

We don't pick services off a menu. We fix the stage that's breaking.

Click a stage to see the plays behind it
Capture
Demand lands and nothing gets lost.

Forms, sources, and campaign structure feeding one clean record. If your form-fill-to-CRM handoff drops fields, this is the stage that's breaking.

Sample plays in this stage
Diagnostic metric—
Start here

Stop paying people to learn on your dime.

You don't need another firm that starts from scratch. Let's find the three plays that fix your system this quarter.

100+ engagements. 2,060 documented plays. One system. We build it and we run it.