Renewal Radar 90 is a HubSpot Revenue Hub play that drives renewals off the contract record: a workflow creates a renewal deal and a draft renewal quote 90 days before each renewal date, escalates at 60 and 30 days, and tracks everything on a dedicated renewals pipeline, so no renewal is missed.
By Joe LaGrutta, founder of JayOh · HubSpot Platinum Partner · Updated October 22, 2026 · Part of the HubSpot Revenue Hub playbook
See it in HubSpotTalk to us about this playThe problem: Renewal dates live in a spreadsheet or someone’s memory, so renewals slip, auto-renew at the wrong price, or churn silently.
How to read it: Follow three fictional contracts inside the 90-day window ($300,000 ARR): renewal deals and quotes created automatically, one renewal quoted 40 days out with an uplift, and twelve months of retention reporting. The bar on top shows which part of the play you're on, and the orange boxes point at what matters on each screen.
Try it: open the 90-day contract view (step 2) and set the renewal uplift (step 5). Use Next / Back or your arrow keys. Illustrative mockup with fictional customers.
Contracts in Revenue Hub hold start, end and renewal dates. Backfill older contracts from signed PDFs, not the spreadsheet, and audit the dates before automating on them.
A contract-based workflow enrolls every active contract 90 days before renewal and flags the original deal, which triggers the deal-based action Create renewal quote from contract (HubSpot then creates the renewal deal in your renewals pipeline). The workflow escalates at 60 days (quote not sent) and 30 days (no verbal yes).
Renewals get their own pipeline with customer-decision stages (90 days out, quote sent, verbal yes, signed), owned by CS and forecast separately from new business.
Add contract, subscription, payment and invoice cards to the company record so the CSM sees what the customer has, pays and owes before the renewal call.
Browse all 28 quote-to-cash plays in the HubSpot Revenue Hub playbook, or start with how to use HubSpot Revenue Hub.
Put accurate renewal dates on Revenue Hub contract records, then build a contract-based workflow that starts the renewal 90 days before the renewal date and hands off to the deal-based action Create renewal quote from contract, which also creates the renewal deal, with escalations at 60 and 30 days and a dedicated renewals pipeline.
Yes. Without a deal and quote, auto-renewals roll over at last year’s price and never get a conversation about uplift or expansion.
Revenue Hub Professional, which includes the contracts object, plus contract records with accurate renewal dates.
Renewals missed (target zero), gross revenue retention, and the share of renewals quoted 60 or more days before the renewal date.
JayOh is a HubSpot Platinum Partner. A Growth Pod scopes the play against your portal, builds it in sprints and sets up the reporting so you can see it working.
We engineer growth systems. JayOh builds the RevOps architecture, GTM execution and data infrastructure that turn messy revenue operations into predictable pipeline for B2B SaaS and PE-backed teams.